Strategic Communications & Marketing
Drive clarity through the chaos, whether you're reaching customers or leading teams.
Schedule a free consultationStruggling to keep up? Stand out?
Be consistent?
We hear you.
Too many channels. Too much noise. Not enough clarity. In today’s complex communications landscape, even the most sophisticated organizations are finding it difficult to:
- Maintain a consistent brand voice and message across diverse platforms and global markets.
- Cut through the noise and engage target audiences with digital marketing and social media strategies.
- Respond to crises and protect brand reputation in a fast-paced news cycle.
- Demonstrate the tangible return on investment for communications and marketing efforts.
- Build agile, digitally-enabled marketing teams capable of continuous adaptation and impact.
How We Can Help
We partner with CMOs, CCOs, and corporate communicators to enable teams to tell stories that drive action.
We specialize in:
Brand Strategy & Positioning
We help you define what makes your brand distinct and build messaging that actually connects with your audiences.
Digital Marketing & Social Media Strategy
We craft focused, iterative strategies that expand your brand’s awareness and drive maximum engagement and lead generation.
Content & Messaging Development
We use our communications, journalism, and public relations expertise to generate unique content strategies aligned with your business goals and KPIs.
Crisis Communications & Rapid Response
We prepare your team to navigate any media environment with hands-on messaging workshops and a proactive crisis strategy framework, informed by high-stakes experience.
Marketing Team Enablement & Transformation
We empower your in-house teams to scale and grow, and create infrastructure and new workflows to ensure long-term success beyond our engagement.
Custom Communications & Marketing Solutions
We thrive on innovative collaboration, customizing our engagements to align perfectly with your specific company goals and market demands.
Why Partner with 18 Coffees for your Communications & Marketing Strategy
Proven Practitioner Expertise
Our team's deep strategy experience is informed by running some of the largest digital marketing and communications programs in the world.
Strategic Agility
We design scalable processes and agile strategies that adapt to the constantly changing media environment, ensuring long-term impact.
Measurable ROI
We focus on data-driven insights and KPIs to demonstrate the real value and return on investment.
Empowered Internal Teams
We build capacity within your organization, leaving you with stronger, more capable marketing and communications functions.
Industry-Spanning Insights
Our counsel is informed by decades of real-world experience across retail, healthcare, CPG, B2B, non-profit, and professional services.
Communications & Marketing Success Stories
See how we've helped mid-to-large enterprises in industries like retail, healthcare, and professional services achieve their strategic communications and marketing objectives.
Bose Case Study: Elevating Brand Content Strategy & Engagement
Learn how our firm helped Bose transform its content strategy, achieving significant increases in millennial engagement and outperforming industry benchmarks.
Simple Mills Case Study: Building the Marketing Foundation for a Breakout CPG Brand
18 Coffees partnered with Simple Mills at its earliest stage to launch the brand’s first social media communities and marketing strategy, driving 135% average audience growth and building the organizational infrastructure for scale.
ACLU Case Study: Empowering Influencer Advocacy for the Know Your Rights Campaign
18 Coffees partnered with the ACLU to design an influencer content hub strategy for the Know Your Rights campaign, equipping the organization to activate creators at scale during a pivotal moment for civil liberties.
Frequently Asked Questions About Strategic Communications & Marketing Consulting
What communications and marketing services does 18 Coffees offer?
We partner with CMOs, CCOs, and corporate communications leaders on brand strategy and positioning, digital marketing and social media strategy, content and messaging development, crisis communications, and marketing team enablement. We focus on building strategies that are integrated, measurable, and designed to create lasting impact — not just a campaign with an end date.
Do you handle marketing execution or just strategy?
We do both. Our engagements often begin with strategy development — defining brand positioning, audiences, and KPIs — and then extend into execution support, including content creation, campaign management, and team coaching. We also specialize in building internal marketing capacity, so your team can sustain results long after our engagement wraps.
What makes 18 Coffees different from a traditional marketing agency?
We’re consultants, not an agency. Our team’s expertise comes from running some of the largest digital marketing and communications programs in the world. That means we focus on strategic clarity, operational infrastructure, and measurable outcomes rather than deliverables alone. We also bring change management expertise into marketing transformations, which is critical when you’re restructuring teams or launching new ways of working.
Can you help with crisis communications?
Yes. We prepare organizations to navigate high-stakes media environments with hands-on messaging workshops and proactive crisis strategy frameworks, informed by real-world experience. We help you build the internal systems, talking points, and rapid-response processes so your team is ready before a crisis hits.
What results can I expect from a communications or marketing engagement?
Results vary by engagement, but our focus is always on measurable business impact over vanity metrics. For example, past clients have seen significant increases in digital engagement, lead generation, and brand awareness within months of launching new strategies. We tie every initiative to KPIs you care about and report on them throughout the engagement.
What industries do you work with for communications and marketing?
Our communications and marketing experience spans retail, healthcare, consumer packaged goods, B2B, nonprofit, professional services, political advocacy and social impact. We’ve helped a global manufacturing company launch a new B2B eCommerce brand, driven voter participation through digital strategy for a national civic organization, and redesigned leadership training communications for a global accounting network.
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