Insights
Thoughts on change management, innovation strategy, marketing strategy, and the future of work from 18 Coffees.
August 2025 Business Trends: 4 Leadership and Workplace Shifts
From hope-driven leadership to the death of SEO, August 2025 brought shifts in how we work and lead. Our monthly trends analysis reveals what forward-thinking leaders need to know.
July 2025 Trends: AI in the C-Suite, Gen Z Career Catfishing, & “Great Genes” Ad Fallout
Algorithmic execs, Gen Z job “ghosting,” and widening trust gaps are upending the business playbook — get the July analysis.
 
                         
